Meta’s AI tool, MetaAI, is still awaiting approval for use across Europe after facing regulatory challenges. The tech giant had initially planned to roll out MetaAI throughout Europe, but its expansion was delayed due to concerns over its use of personal data for training AI models. The European Commission is currently reviewing Meta’s risk assessment to ensure compliance with the EU’s Digital Services Act (DSA).
MetaAI Expansion Delayed in Europe
Meta originally launched MetaAI in the U.S. in September 2023, followed by India in June 2024 and the UK in October 2024. The company had planned to introduce the tool to Europe but faced a setback after the Irish Data Protection Commission raised concerns. The regulatory body questioned Meta’s approach to using Facebook and Instagram user data to train large language models (LLMs).
In response, the European Commission is requiring Meta to submit a detailed risk assessment. This will allow the Commission to evaluate whether MetaAI complies with the DSA’s transparency and safety standards. The DSA mandates that companies submit a risk assessment before launching new features or tools.
Meta’s Commitment to European Regulations
Meta acknowledged the delay, expressing that the regulatory process in Europe has taken longer than expected. However, the company remains committed to ensuring that MetaAI meets the EU’s standards. Meta stated in a blog post, “It’s taken longer than we would have liked to get our AI technology into the hands of people in Europe as we continue to navigate its complex regulatory system—but we’re glad we’re finally here.”
The European Commission is expected to review Meta’s risk assessment before making a final decision on whether MetaAI can be launched in Europe. This approval is crucial for Meta to move forward with its plans to expand the AI tool across the continent.
Ongoing Scrutiny of Data Privacy and AI Tools
The delay in MetaAI’s rollout highlights the increasing scrutiny tech companies face regarding data privacy. The EU’s General Data Protection Regulation (GDPR) and the DSA require companies to be transparent about how they use personal data and ensure that their tools do not pose risks to users.
Meta is working closely with regulators to resolve these concerns and ensure that MetaAI complies with the EU’s strict privacy and safety regulations. The company is hopeful that with the necessary adjustments, it will be able to launch MetaAI across Europe in the near future.